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Trends & Insights

5 Trends Shaping CPG in 2023, with David

TRENDS & INSIGHTS

5 Trends Shaping CPG in 2023, with David Sommer

Varied factors are producing new retail and CPG trends. Fetch’s Chief Customer Officer David Sommer shares his top five for 2023.

JANUARY 26, 2023   -   5 MINS READ

Measuring Marketing Success with Fetch Verified Incremental

TRENDS & INSIGHTS

Measuring Marketing Success with Fetch Verified Incremental

Fetch’s measurement methodology, Verified Incremental, is the most accurate methodology for measuring sales performance and marketing effectiveness.

JANUARY 19, 2023   -   2 MINS READ

Why America’s Most Iconic Brands Are Moving To

TRENDS & INSIGHTS

Why America’s Most Iconic Brands Are Moving To Fetch

The past six months have been a period of uncertainty for brands. With the looming threat of recession, as any marketer will tell you, marketing is always

JANUARY 6, 2023   -   4 MINS READ

Fetch CMO Birk Cooper on MarTech Podcast

TRENDS & INSIGHTS

Fetch CMO Birk Cooper on MarTech Podcast

Birk Cooper, CMO of Fetch, chatted with the MarTech Podcast for a double header look at the efficacy of loyalty and rewards programs. In this two-part

DECEMBER 22, 2022   -   1 MIN READ

Rewarding Consumers for Buying Brands They Love: Roadmap

TRENDS & INSIGHTS

Rewarding Consumers for Buying Brands They Love: Roadmap for Omnichannel Loyalty

Wes Schroll, Co-Founder & CEO of Fetch, was joined on stage at Advertising Week New York with moderator Peter V.S. Bond, co-host of The CPG Guys

DECEMBER 15, 2022   -   1 MIN READ

Fetch Price Index Report: Inflation Grinches the holiday

NEWSROOM, TRENDS & INSIGHTS

Fetch Price Index Report: Inflation Grinches the holiday season with no softening in sight

The Fetch Price Index (FPI) clocked in at +14.1% year over year in November, as inflation stays the course and puts a damper on the holiday season. Fetch

DECEMBER 12, 2022   -   3 MINS READ

Fetch on Retail Remix Podcast: How General Mills

TRENDS & INSIGHTS

Fetch on Retail Remix Podcast: How General Mills Is Using Its Loyalty Program To Create Mutual Value

To achieve true loyalty, brands need to ensure they’re creating value for their customers. That value can be found in discounts, exclusive offers, access

DECEMBER 6, 2022   -   1 MIN READ

Verified Incremental from Fetch: A Superior Measurement Methodology

TRENDS & INSIGHTS

Verified Incremental from Fetch: A Superior Measurement Methodology

Discover how Fetch for Business is the superior digital marketing solution for big CPG brands, grocery retailers and QRS - restaurants. Create campaigns and measure success with Verified Incremental.

DECEMBER 6, 2022   -   5 MINS READ

Somewhat Mobile Podcast with Fetch CMO on Behavioral-Driven

TRENDS & INSIGHTS

Somewhat Mobile Podcast with Fetch CMO on Behavioral-Driven Acquisition

Hear Birk Cooper, CMO of Fetch, on the Somewhat Mobile Podcast with Adam Blacker as they discuss behavioral-driven acquisition. In the latest episode,

NOVEMBER 9, 2022   -   1 MIN READ

Fetch Price Index finds consumer demand shrinking as

TRENDS & INSIGHTS

Fetch Price Index finds consumer demand shrinking as inflation prevails; Thanksgiving dinner to cost 11.4% more this year

The Fetch Price Index (FPI) hit +12.5% year over year in October, revealing another month of sticky inflation. Consumers are cutting back and moderating their trips ahead of holiday spend.

NOVEMBER 7, 2022   -   6 MINS READ

Groceryshop 2022: Conversations with our Brand Partners and

TRENDS & INSIGHTS

Groceryshop 2022: Conversations with our Brand Partners and Taking Them Further

Fetch had a big presence at Groceryshop 2022 and connected with many of our amazing partners - Ali Serck from Casey's, Jayme Janskey Beck from Unilever,

OCTOBER 31, 2022   -   2 MINS READ

Fetch Price Index Report: Inflation Remains Stubbornly High,

NEWSROOM, TRENDS & INSIGHTS

Fetch Price Index Report: Inflation Remains Stubbornly High, But Consumer Demand Rebounds

Fetch, the nation's No. 1 consumer-rewards app, today released the latest installment of its Fetch Price Index report, which gives a real-time look at consumer behavior and retail channels in this period of runaway inflation.

OCTOBER 11, 2022   -   2 MINS READ

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