Fetch was one of the most-downloaded shopping apps in 2022, according to data.ai’s State of Mobile 2023 report. These impressive rankings demonstrate Fetch’s continued dominance in app store Shopping categories and cement the platform’s position as a leading shopping app in the United States.
With more than 17 million active users, more than popular platforms like Mercari and Klarna, the Fetch app continues to see year-over-year growth in mobile downloads. According to Apptopia, a web-based market data and intelligence provider, Fetch climbed from seventh to fourth in most-downloaded shopping apps in 2022, gaining several million additional downloads. Per the data.ai report, the only apps to out-perform Fetch downloads were e-commerce giants Amazon and SHEIN.
The data.ai report also notes that Fetch ranked #1 for top shopping-related keywords by US iPhone search volume, commanding an impressive 72 percent share of voice. This indicates that smartphone owners are familiar with the Fetch brand and actively looking to save money, get rewarded and get personalized offers for their favorite brands, retailers and restaurants.
Fetch earned a top-ten position among shopping apps by growth during major shopping holidays, like Black Friday and Single’s Day. The platform ranked just below popular apps like Amazon and Temu. These metrics demonstrate the Fetch app’s relentless growth, which contributes directly to the user base and audience segmentation brand partners can access.
Additionally, the Fetch platform is a daily use app, with the average user snapping 27 receipts per month. With additional incentives for users to log in daily, Fetch has more daily active users than most other platforms in top-ranking app categories.
Data.ai, a leading platform in the third-party data analytics space, has anonymized and aggregated data from over 1 million apps. Organizations like Bloomberg, SoftBank, Forbes, The New York Times and Fetch rely on their analytics for accurate mobile market trend reporting. Download the data.ai State of Mobile 2023 report to read more.
Are you ready to tap into Fetch’s 17 million monthly active users? Reach out to the Fetch for Business team today to learn more about becoming a brand partner.
Cass Balzer is a Content Marketing Manager at Fetch. As a former journalist, she sees narrative structure as a powerful tool for both understanding consumer behavior and driving conversions.