With NextStar on Fetch, flea and tick prevention is just a snap away
By Cass Balzer
July 26, 2023
Flea and tick season is in full swing. With an array of protective solutions available, dog owners need an incentive to reach for one brand over another. With the Fetch app, NextStar by PetIQ provides pet parents with a trusted ally in the battle against these parasites – while also rewarding shoppers with Fetch points for every purchase.
With Fetch, NextStar can precisely tailor offers, providing just enough incentive to drive specific purchase behavior. Leveraging a dynamic spend threshold approach, NextStar strategically customizes offers that cater to discrete audience segments.
This brand understands that flea and tick prevention shoppers need an incentive to stock up on their favorite products. Serving personalized offers based on an individual’s purchase behavior allows NextStar to provide just enough encouragement to bulk-buy and create brand loyalty, all while keeping their in-app campaign efficient – and benefitting pet owners and furry friends alike.
Fleas and ticks pose a challenge to pet parents. But when the solution earns shoppers points in the Fetch app, it provides a touch of delight to an otherwise stressful aspect of owning a dog. Shoppers who see NextStar in the app can make their purchase at any retailer, then return to Fetch to snap their receipt. The customer then receives Fetch points, which they can exchange for popular gift cards, merch, charitable donations and more.
With NextStar on Fetch, furry friends get a benefit, too – reliable protection from the peskiest of pests. Whether a Fetch shopper is a new dog owner or a seasoned pet parent, receiving points while caring for Fido adds a delightful touch to an essential purchase.
Is your brand ready to become the go-to product for daily purchasing? Get in touch with the Fetch for Business team today.
Cass Balzer is a Senior Content Marketing Manager at Fetch.